How to do SEO audit?

SEO audits are very important for each site. Site audits come out with SEO audits. What to do to get the Organic Visitors of the Website, and what to do to improve it comes out. After the SEO audit, write important topics at the end of the audit. But write down what is the weakness and what to improve.
Index how to do SEO audit?

SEO Audit Checklist
Number of indexed pages
A. See how many pages of the site Google has indexed. To see what Google search site: www.itshikkha.com this way.
B. See the total number of pages showing in the results.
C. What is your home page showing first?
D If your home page does not appear first, then there is a problem with your site's SEO. For example, Google has penalties, the formation of weak site or the problem of internal linking or other problems. According to John Muler's comment in Google, this issue is not important.
2. The number of organic landing pages through Google Analytics
A. The number of organic landing pages is equal to: www.itshikkha.com.
B. It can be determined by how many pages are important in search engines.
3. Search by brand and brand term
A. Is your home page or the correct page showing the name of your brand?
B. If not, you can accept Google Penalty or a weak SEO.
4. Check Google Cash
A. Is it showing updated pages?
B. What links on navigation are showing
C. What links are not showing that are not included in your site
Tips: See the cash version of your site.
4. Search mobile with your site or brand's original word
A. What is the word "mobile friendly" in the beginning of the search?
B. Mobile landing your landing pages?
C. If the answer is not, then it is responsible for reducing the organic traffic of your site.
Onpage optimization
1. Title tag optimization
A. The title tag must be SEO friendly and basic.
B. Add your brand name to the title tag. It will increase your site's clickthrough rate (CTR).
C. If the title tag is 55-60 characters or 512 pixels, then it will show full results in search results.
2. Check rate rates for important pages.
A. Check your site's title and meta discovery by checking the click rates of important pages.
B. For this you can use SERP Turkey.
3. Find pages that have not been provided on web page titles and meta discovery.
4. See page content has been used in primary keywords and alternative keywords.
5. Please check whether the content is basic.
6. Check whether the primary keyword is used in the heading tag.
7. See if the file name and alt tag are used in the image. Notice whether primary keywords were included in it.
8. Note that URLs are descriptive and SEO optimized.
A. Include keywords in the URL. If not, then change the URL. Although the keyword is useful for inclusion SEO, but if you change the URL of the old site, then change the related inbound and outbound links. 301 redirect users bring negative results in many areas.
9. Clean url
A. Exclude additional parameters such as session ID, product IDs.
B. Use permanent URL instead of variable url.
10. Short URL Url
Keep its length is less than 115 characters or less.
Content or element
Homepage optimization of content
A. Do you have at least one paragraph in Humos?
B. There should be at least 150 words paragraph by which the search engine can easily understand what is this webpage related?
Landing Page Optimization
A. What are some paragraphs by which the search engine can understand about paragraph?
B. Is this a template or a completely basic article?
There are big articles in the right and the size of the site
Does the site have the right and fundamental article or content to include numerous links? Use the right keywords
Q. What is the correct keyword used on the landing page?
B. What is the main word, mid-tail keyword or long-tech keyword?
Keyword reuse
A. Search by site's important keywords. Such as SEO site: www.itshikkha.com
B. Check the same title or content. Content can help content users return to your site frequently and help users return to the site. So check the quality of the content.

The structure of the webpage
A. Written and written easily on the web page?
B. Heading tag has been used?
C. Was the picture used in the article?
D Are the long paragraphs divided into smaller parts? The use of beautiful headlines in the blog post uses the beautiful headline to bring traffic to the site and increase CTR or clickthrough rates.
Content and ads
Since the advent of the pandar, the proper use of advertising on the site is very important.
B. Make sure the first part of your site has enough content.
C. If you have more advertising content on the site than the amount of content, then you will face problems.
Similar writing
A single URL for each content
A. Does your site include different parameters or tracking code? In this case, more than one URL is created for the same content.
B. The same content has been copied to a different URL. Generally, this type of blog for product or bigger blogs is there.
For the same content
Check in the search
A. Copy the snippet of content. Place the snippet in the quotes and search.
B. The domain is showing content in the other part?
C. Which part of the 404 error? If you see, request to remove the content from Google.
Sub domain
Same content
A. Does the sub domain have the same content? In the print page check site, if there are different printer-friendly pages, in many cases it can be reproduced in the same text.
Index page
1. Double check the robots text file robots text file. Does it block complete sites or important content?
Close JavaScript, Cookies, and Css
A. Use the Web Developer Toolbars (Links)
B. Are the navigation links working properly?
C. No content is showing what
Convert your user agent to Google Boat
A. You can use User Agent Ad (Link).
B. What is the right content?
Tips: Use SEO Browser (Link).
4. Site Errors Free If the site has 4XX and 5XX errors, then release it.
5. Make sure the sitemap link has been added to the robot text file.
6. Robot no index tag check
A. Which pages have been unintentionally linked to a no-index command?
B. All pages with no index command?
C. Using Scruming Frog, you can check it very easily.
Site structure and own links
1. Check the number of links on each page
See if 2 navigation systems, category sub-links are correct
3. Do not use excessive links to content on link content
4. Footer link
A. Add navigation to the footer link
B. It is best not to link the landing page link
5. Check if the proper anchor text is used in the internal links.
6. Check Broken Link.
Technical Issue
A. Use correct 301 redirect
B. 302 Redirect and 301 redirects properly.
C. Live HTTP header can use the Firefox plugin.
Wrong redirects
A. 302 redirects and 307 redirects, meta refresh, JavaScript redirects do little or no role.
B. Using Scumming Fog can be easily identified.
Redirect is taking you to the right destination
A. For example, from page C to B Going from B to C?
B. Google stopped crawling after a few redirects on Google.
Javascript Usage
A. What is the content showing via JavaScript?
B. Links to javascript ??
Use of IFrame
A. Is the content being used by IFrame?
Use of flush
Is the whole site created using Flash, can it crawl properly with search engine boats?
Google Errors at Webmaster Tools
Using the Webmaster Tools, you can easily find Google errors. For example, 400 to 500 crores.
XML sitemap
A. XML site map has been added?
B. XML sitemap publishing the weak site structure?
C. Is there a problem in the sitemap index?
Canonical Voltage 301 is set up with redirect? Canonical version of the site is indicated by the Webmaster Tools?
Site speed
A. Check the speed of the main pages
B. Add jizip compression
C. Add caching
D Add photos to Google's guideline.
E. Use the best and quick host. If possible, use the CDN for the photo.
F. Make the image for the web.
Mobile
A. Check the mobile version of the site
B. Is the site responsive?
C. If you have a mobile version then add mobile analytics for them. Stop wrong mobile redirect.
D Connect the right to mobile sites and desktop sites.
I. If the URL of the mobile site is different, such as m. Use the rel = alternate tag if it is equivalent to the desktop site.
Ii. Mobile site is canonical with desktop site?
International
A. If you have a global version of the site then make sure to use it properly. Such as site.com/uk or uk.site.com
B. Target the Webmaster Tools according to the specific countries.
C. Select the default language using the hreflang tag.
D Select the currency by country.
E. Select URL according to specific language.
Analyte
A. Confirm the tracking code on each page.
B. SEO can be used for spamming fog crawl or from site referral.
C. Check whether analytics is indicating an internal search correctly.
D Tracking the specified area.
E. Link Adwords and AdSense properly.
F. For analytics, please leave the Internal (custom) IP.
G Use the UTM URL Campaign.
J. Close Meta Refresh and JavaScript Redirect It reduces the bounce rate.
Yes. Set up user event tracking. Attempted to highlight the core issues of this SEO audit.


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